Social media procuring event

Last Friday I was delighted to be asked to talk at a Procuring Social Media Event by my former employers, Birmingham City University at the Coffee Lounge in Birmingham City Centre.

It was a very well run event, with a nice format: attendees split into 4 groups and then rotated around the 4 tables where us “experts” had installed ourselves.  I didn’t want to create a presentation in advance, as I find them prescriptive and didactic and so I positioned my session as “Everything you ever wanted to know about social media but were afraid to ask.”  The people seemed to like it – apparently I got a good rating in the event feedback forms!

I specifically set out to jargon bust and give honest answers: people were interested but confused and wanted to know what social media could do for them.

If the nice people over at BCU put on another event I will plug it here too!

Online, digital and social media marketing expert in Birmingham

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